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Facebook as a marketing tool

Find out how Facebook can help you in your business. The focus of this short article is on Facebook ads and the targeting options Facebook makes available to you.

Facebook Marketing Services

What do you need to do to run a successful Facebook marketing campaign and how can Webworks help you do this. In this article we outline our complete done for you marketing services. We sit down with you to discuss you needs and from that we will produce a plan that has all the elements you need to succeed using Facebook advertising.

 Facebook Custom Audiences

One of the most powerful marketing features available from Facebook this article shows you two great strategies to turn customers into repeat customers using Facebook custom audience. A must read for anybody who feels they should be getting more out of their existing customers.

Facebook  Lookalike Audiences

Finding new customers is a real challenge but you can use your existing customer database and the extensive profiling power of Facebook to do just that. Read this article to see how you can target Facebook ads at Facebook users  who match the profile of your existing customers.

 Website Custom Audiences

Another really powerful feature of Facebook is the ability to re-target your site visitors with ads. This article explains what re-targeting is , some facts about how effective it is and then shows you how to set this up. If your site is currently getting good quality visitors to it then you need to read this article and implement this strategy.

 Facebook Side bar ads will are bigger & more effective

As of June 24th Facebook has begun to roll out larger format side bar ads. They will be nearly 3 times bigger so  soon Facebook users will only have 1 – 2 ads in their sidebar. Facebook testing has soon much greater engagement with these ads. Read our blog post for more information on this big change.

 

 

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